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Aptamill: a nutritional milk formula brand for babies.Johnson & Johnson: healthcare and hygiene products for women and children.Some examples of brands that have performed well on JD Worldwide include: The running theme between these categories is health, home, and hygiene. Health supplements: such as protein powder. Infant and mom products: such as baby milk formula, and household products.Beauty products: such as foundation and lipstick.JD.com has revealed that the best selling categories on JD Worldwide are: Popular product categories and brands on JD Worldwide Next, let’s take a closer look at what it takes to not just sell, but excel on JD Worldwide. Exclusive Store: Refers to a speciality store that operates one or more authorized brand products.Franchise Store: Refers to stores that operate with permission as authorized brands.Outlet Flagship Store: Refers to the flagship store where authorization of the brand owner (trademark owner) has been granted.Brand Flagship Store: Refers to a flagship store that’s directly operated by the brand owner.Create a free account or book a demo with our sales team to get started.Īnd in terms of the different shop types on JD Worldwide, brands must be able to fit into one of four categories: Work with us to start selling on JD Worldwide or Tmall Global, and use our self-service platform to run campaigns and drive sales. Want to start selling on Tmall Global or JD Worldwide?ĪdChina.io is one of the easiest ways to advertise and drive traffic in China. Customers must be able to return their products to a Chinese address.Products must be dispatched within 72 hours.Product pages should be written in Mandarin.Chinese customer service must be available to customers.Business registration documents, shareholder/director details, and all business details must be provided.It’s preferred that brands have not yet launched in China.A USD bank account is required for payment.They must be able to provide trademark registration documents, licensing agreements, and authorization to sell.Brands must be ‘internationally established’ and ‘famous’ brands are given priority.Selling on JD Worldwide - Requirements, shop types, popular products, and success stories As a top-level overview, any international brand can sell on the platform, so long as it’s able to meet the following JD Worldwide requirements: But what kinds of brands can sell ( and sell best) on JD Worldwide? This makes the platform one of the most attractive e-commerce opportunities in the world, offering access to a young, educated, and digitally-savvy consumer base. Over 80% of all on-site transactions are also completed via mobile. What’s more, JD.com has over 240 million registered users - 80% of whom are aged 18-45, and 65% have university degrees. In fact, it is the country’s biggest e-commerce site in terms of annual revenue, bringing in around $83 billion dollars a year. Why China (and JD Worldwide) is the place to be for international brands looking to expandįirst, we know China is the biggest e-commerce market in the world - and JD.com (and by extension, JD Worldwide) is at the very center of that. But first, let’s learn a little more about the Chinese market, and why JD Worldwide may be your best pathway into it. Up next, we’ll be breaking down this process in more detail.
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